Pedigree: Arrivals
Ever wondered why your dog is so happy to see you when you get home? It's because time flows different for them,
so when you leave, even for a few minutes to do an errand, go to work or to the gym, for your dog feels like months have passed.
so when you leave, even for a few minutes to do an errand, go to work or to the gym, for your dog feels like months have passed.
That insight lead to a simple but powerful truth: nobody in the whole world misses you like your dog... and that's why we love them.
![](https://cdn.myportfolio.com/7934716701b0105451fb01c70d3c553a/a974df7a0bb00feac76dff3f_rw_1920.jpg?h=8998cc97ebbe8514adc1d696eff07df1)
Castaway
![](https://cdn.myportfolio.com/7934716701b0105451fb01c70d3c553a/bf80fa0988fc59ce0c271ffd_rw_1920.jpg?h=fc94663d590d10570e9cd943fe2aa3ae)
Astronaut
![](https://cdn.myportfolio.com/7934716701b0105451fb01c70d3c553a/6822e12f26af6454f317642e_rw_1920.jpg?h=c5366b7475556834122fe387461242a1)
Color sketch by Camilo Nuñoz
![](https://cdn.myportfolio.com/7934716701b0105451fb01c70d3c553a/95a5fa1579bce4499f985d66_rw_1920.jpg?h=052e36dd7841e86be43e401c9b2e9c8e)
Color sketch by Camilo Muñoz
![](https://cdn.myportfolio.com/7934716701b0105451fb01c70d3c553a/10bf6e479cf3913e713f7243_rw_1920.jpg?h=7de04b61f63ed6246d51c69bc047a1e4)
Initial sketch by Marcelo Moya Ochoa
BBDO Chile for Pedigree
Executive Creative Direction: Jorge Muñoz, Marcelo Con
Creative Direction: Felipe Bobadilla Agouborde
Copywriting: María de los Ángeles Contreras
Art Direction: Marcelo Moya Ochoa, Andrés Cominetti
Photography: MCM Studio
Retouch: Víctor "Titín" Arancibia, Marcelo Moya Ochoa
Creative Direction: Felipe Bobadilla Agouborde
Copywriting: María de los Ángeles Contreras
Art Direction: Marcelo Moya Ochoa, Andrés Cominetti
Photography: MCM Studio
Retouch: Víctor "Titín" Arancibia, Marcelo Moya Ochoa